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Christopher Bruce2012-08-16 00:35:57

Land Rover Factory Working 24 Hours a Day to Meet Demand

The new Range Rover will boost demand even further

Things are good at Land RoverLand RoverLand RoverUnited Kingdom, 1978 > present15 models
1787 photos
9 videos
. It introduced the first details on the new Range RoverRange Rover (modern)Land Rover Range Rover (modern)United Kingdom, 1995 > present3 series
59 versions
103 photos
this week. Land Rover's Halewood factory that employs 4,500 people is now running 24 hours a day to meet demand, especially for the EvoqueRange Rover EvoqueLand Rover Range Rover EvoqueUnited Kingdom, 2011 > present140 versions
206 photos
2 videos
. The factory also builds the FreelanderFreelander Gen.2Land Rover Freelander Gen.2United Kingdom, 2007 > present65 versions
98 photos
2 videos

In addition to running full time, Land Rover has hired 1,000 new employees at the Halewood factory.

“Our new recruits have worked hard during their assessments and extensive induction training. Many have also worked a number of trial night shifts during July, to ensure we get off to a great start today. I am delighted to welcome our new colleagues as they come on-board to help us meet customer demand for the Range Rover Evoque and Land Rover Freelander. Moving production to three shifts and working 24 hours a day will allow us to significantly reduce the time a customer has to wait for their new Range Rover Evoque," said Halewood Operations Director Richard Else.

Since July 2011, Land Rover has sold over 88,000 Evoques worldwide.


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