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Auto-Union

Auto-Union

Germany Germany (1932 - 1964)
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History


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History

The Auto-Union company results from the merging of four German car producers in 1932: Audi, DKW, Horch and Wanderer joined efforts and established the shareholding company Auto-Union so as to survive the Great Depression of the 1930’s.   To this represent amalgamation, they came up with a trademark symbol that has become highly traditional, which is the four overlapping rings, which one representing a member company. This symbol is known today as the current Audi company’s trademark logo, because that is the company that Auto-Union eventually evolved to.   The Auto-Union set a tradition in motorsport, becoming remarkably known for its racing team, the Auto Union Rennabteilung. The company has produced racing models in the 1930’s that were only levelled by F1 Grand Prix cars in the early 1980’s.



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